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creative business owner

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“But I’m not that interesting!” Three reasons why your audience really DOES care about your story.

It's a phrase I've heard many times before: "But I'm not that interesting!" Someone has convinced you that your story isn't interesting. That no-one wants to hear about how you got to where you are, what your studio is like, the sort of creative techniques you use. That is BULLSHIT. You are super interesting. Your story is fascinating! You're going to find out exact[...]

How I Pick My Projects Based on Personal Values as a Creative Business Owner - Photo by Annie Spratt via Unsplash
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How I Pick My Projects Based on Personal Values as a Creative Business Owner

The other week I had a fun brunch with Alix, who asked me: "How do you do the work you do, and manage to stick to your values?" If you run your own creative business, there will always be a time when you have to make a decision about a job which pays well, but doesn't fit your values. It might be that it's the wrong sort of client, the terms of the project a[...]